|
|
 |
Information
Technology for the
21st Century You are receiving this email from RAD-INFO,
Inc. because you purchased a product/service or subscribed on our
website. To ensure that you continue to receive emails from us, add
peter@rad-info.net to your address book today. If you haven't done so
already, click to confirm your interest in receiving email campaigns
from us. To no longer receive our emails, click to unsubscribe.
|
|
|
NSP Strategist
|
Residential Value Adds
home networking
to smart home
If you
are in the
Residential ISP market, you are getting squeezed by the Gorillas.
How do you sustain margin and minimize churn?
Secure
email, personalized email, strategic partnering, customer care, home
networking, and community portal business. I have touched a few other
these in the past. The only new one is that smart home technology and home
networks will be big.
- Media
center PC's
- media
servers
- wi-fi
picture frames
- Plasma
& LCD TVs
- PVRs
- Slingbox
- home
monitoring
- nanny-cams
- granny-video-phones
- online
child protection
- network
security
- PC
security
- Home
automation
- Advertising
- Personal
content - blogs, photos, videos
- cabling
and connecting
- repairing,
fixing, maintenance, installation
These
vendors were at (or mentioned at) ISPCON:
Sereniti,
iControl, Wilife, Xanboo, Vivya, and the Pepper
Computer.
ILECs and Cablecos are already entering these markets. Get moving!
Need help? Give me a call to plot out your business and marketing
strategy today.
Not Enough
home networking
to smart home
Do you
look around at your community and
say,
"There aren't enough
businesses?"
How
many is enough?
How
many subscribers do you have currently?
How
much revenue is that? And how much real profit?
Recently, I spoke with a beach community looking to do a muni wi-fi.
They had only 7500 residents and 252 businesses in 3.5 square miles.
Now that is small, but even 1% of that is 77 customers. Just 1%.
Often Resi ISPs will tell me that there isn't enough businesses to do
business.
If you wrap up enough services, you could probably make at least as
much profit as you do off DSL.
Many times I have asked: "Would you rather have 5 customers you make
$100 on each month or 100 customers that you make $5 each."
Another example is the fight over sub-$10 webhosting. How is that
profitable? If your acquisition cost is more than $50, it's a waste of
time.
There are costs to provide a service...
AT&T claims that a customer service phone call costs $30 each. WIth
the expense of the phone line, labor, and office space, that is
probably true.
Accepting credit cards means about 4% of the price goes to MC/Visa/AMEX.
Low-ballers are a pain in the butt; but you already knew that.
At ISPCON, one West Coast company was humored by a discussion over how
to capture $99 dedicated server business. He captures the managed
server client for $1000+ per month.
The response to this is usually: "Good for him but my market can't
sustain that."
How do you know until you ask?
It only takes one of those customers at $1000 to make up for more than
10 $99 clients.
There was an ISP in 2001 who was selling DSL for $299 when FastAccess
was getting $89. He gave an SLA and guaranteed bandwidth.
The difference between selling a $59 service and a $599 service is just
your sales skills.
Call today for sales help... 813-963-5884
customer
retention
competition
eating into your pie?
One
thing to do is shore up your
most profitable customers.
Re-contract them. Add services for them. And survey them. Why do they
buy from you; What other communication needs to they have; What
challenges do they see in technology.
Video tape a testimonial from your best customers about why they pay
you for dedicated service and run it on your website. It will be an
advertsiement
for you and for them.
- Know your customer.
- Stay in front of your customer.
- Upsell and cross-sell your
customer.
- Get Referrals from your customer.
- Everyone in your business needs to
understand that every single touch
with the customer or prospect is a chance to win or lose. Make it a
win. Script answers to frequently asked questions.
- And have a scripted answer to this
question: "Why should I pay you more
when DSL is so much less?" (BTW, that is called a buying signal and/or
objection. The prospect is giving you the opportunity to sell them on
your service).
Sales skills are what put food on the
table. Read a couple of sales
books or listen to audio books. Or, if you can,
get a sales coach. He can shadow a few of your calls or
role play with you to help you through difficult or uncomfortable
situations. Call today for sales help... 813-963-5884
Asterisk
can it scale?
* To:
isp-clec@isp-clec.com
* Subject:
RE: [isp-clec] VoIP Feature Servers (Asterisk bashing)
* From: John Todd <jtodd@loligo.com>
* Date: Wed, 31 May 2006 23:28:42 -0700
All -
There are systems that are and have been running hundreds of thousands
of calls (or "events" since the term "call" is starting to lose it's
meaning) per day through Asterisk servers or server clusters, creating
large revenues and with acceptable quality to the customers. If you
keep your requirements simple and segmented, and you REALLY know what
you're doing, Asterisk is a very cost-effective solution for many VoIP
tasks. It is not an SS7 gateway (though third-party products exist for
this) and lacks support for many "industry" standards which otherwise
would be selling points of commercial software if you're
acronym-inclined. There are TDM interface cards which work well with
Asterisk, but if you're using it for terminating T3's worth of TDM,
then you probably should be looking elsewhere for IP-to-TDM gear (at
least for the simple conversion process.) Many people are running 8-12
T1's worth in single chassis configurations with decent results, so
sizing is all a matter of what the individual circumstances are for
investment, abilities, and localized criteria. Outside of the United
States, Asterisk is becoming the de-facto standard for newer carriers,
at least from my biased view judging by the questions on the Asterisk
mailing lists and that which I hear at various conferences on the topic
of carrier use of the software.
As a feature server it also works very well. You may be using Asterisk
in some form or another if you utilize voicemail from some of the
larger VoIP carriers whose names would sound familiar to you. As a VoIP
router in many situations, it works similarly well. Calling it "broken
by design" is misleading and inflammatory, and the assertion that forks
are a sign of failure is like saying that Linux must be fundamentally
unsound since there are so many different varieties of distributions.
It is my belief that Asterisk forks exist due to differences of opinion
on how to perform the same task, and also license issues with Digium's
version of the GPL which includes a commercial disclaimer. This is the
same for any open-source project with such a huge developer community
who has commercial interest in the code that drives them to seek
perfection in their own ways even if it differs from the group. That is
encouraged, and will serve to make Asterisk a more polished software
platform as those changes are woven in over time.
Additionally, this is the "isp-clec" list, so I suspect that Brian's
assertion that "these are carriers here" is probably not applicable to
the bulk of the list members - it seems that these are ISPs and IP data
network people who have been moving into the voice world, not the other
way around. They understand non-certified gear, unwarranted software,
and piecemeal solutions since that's the only way they've remained
alive for the past ten years. I recall installing disguised "pirate"
non-NEBS compliant equipment in telco facilities quite some years back
from a startup company called Cisco...
Brian B is correct at least in that there is no name-brand support for
these type of operations, save Digium. Asterisk is lacking a
significant VAR channel due to it's (mostly) open-source nature, and
also has a long-lamented (by me) problem of the very high-end users
keeping their mouths shut and their patches to themselves. There is a
significant developer community who has invested more time and effort
into Asterisk than possibly any of the commercial solutions currently
deployed, and the open-source model seems to be working well in this
case. QC is still questionable as feature sets expand, but is getting
better with the "stable" releases.
If you are looking for an out-of-the-box solution, stay away from
Asterisk. If you need a GUI, a nationwide 24/7 support organization, or
don't have someone who can write C code on staff, then you should
remove Asterisk from your telco-level deployment option list. However,
if you were an early Linux embracer, and you like to be able to be
flexible with your abilities on inexpensive hardware, then Asterisk is
for you and can bring excellent return on investment with the
appropriate planning.
Any organization who is considering operating a VoIP feature server of
some type would be remiss to not review Asterisk for themselves and
ignore both my applause and Brian B's contempt. Test it for yourself
and see if it fits your business and product requirements.
PS: I'll pick my wording very carefully here to revise Peter's comment
on my behalf: "There are no single backplane servers running Asterisk
currently to my knowledge that have been rigorously tested with 30,000
or more simultaneous channels of mixed SIP signalling and RTP data, but
that is well within the possible scope of a small set of Asterisk
platforms designed for the task." Currently, NDAs prevent me from being
more inclusive in that statement, but some surfing around with Google
or the mailing list archives will find lots of small companies who are
doing unusual things with Asterisk scaling.
JT
CALEA
one more bump in
the voip road
The FCC has issued an order requiring
CALEA compliance by "facilities-based broadband Internet access
providers and providers of interconnected VoIP" by May 14, 2007.
In addition, affected providers must submit a system security manual to
the FCC within 90 days of the order being published in the Federal
Register. The manual, along with on-going reports, must explain,
in detail, how CALEA compliance is being met.
The FCC order has left some issues unresolved. For instance, the
agency has not clearly defined what "call identifying information" will
be required for law enforcement and what the agency considers
"reasonably available" to be. The FCC has stated that providers
will be able to recover costs associated with CALEA compliance, but has
not detailed how.
The new order has been left ambiguous enough to allow the FCC to make
regulatory adjustments as the market matures.
Audio conference by CCMI: CALEA and VoIP: Countdown
to Compliance
June 1 @ 2:00 - 3:30pm ET
Cable VoIP Requires Truck Rolls
$140
per visit
Telecomweb cites
"A huge percentage of cable-company voice over Internet Protocol (VoIP)
customers - some 34 percent - report needing on-site technical support
to get their VoIP lines to work, according to a new survey commissioned
by SupportSoft and done by online market research firm Decipher Inc."
The issue isn't trivial. Marc Itzkowitz, SupportSoft's director of
product marketing and management, points to estimates by the Yankee
Group that each truck roll costs an
average of $130 - and actually more. "The truck roll costs are
actually underestimated by 7 percent," he says, because they don't
include costs such as those for the customer- service representative
who originally took the customer's complaint call. "It (costs) between $7 and $10 for the customer to call
in that there's a problem.
According to the survey,
- 18% of cable VoIP customers needed one visit by a technician
- 11% needed two or three visits
- 3% needed four or more visits
- 2% said they had lost count of how many visits.
The reasons a VoIP truck roll was needed:
- 12% - the VoIP transmission was hard to understand
- 10% - fluctuating voice volume.
- 10% - problems with their VoIP adapters.
- 7% - Problems with echoes or breaks in transmission.
- 6% - VoIP service was causing performance problems with their
broadband.
- More than half-a-dozen other problems were cited, each by 5
percent or fewer of those taking the survey.
- 61% said they didn't have any problems that required
technical support.
- (Totals add up to more than 100 percent because those with
problems were allowed to choose the two they felt were most
significant.)
Show Me the Money!
e-rate &
DHS
You have your SPIN number, but
what do you do now to take advantage of the E-Rate funds? COMPTEL has a
webinar: Demystifying
the "E-Rate" Program
Homeland Security's State Interoperable
Communications Grants
http://www.ojp.usdoj.gov/odp/welcome.html
http://www.dhs.gov/dhspublic/display?content=1738
On January 4, 2006, GW appointed Tracy A. Henke to head the Office of
Grants and Training. A component of the Department of Homeland
Security's Preparedness Directorate, the Office provides funding,
coordinated training, exercise support, equipment, and technical
assistance to states, local jurisdictions, and regional authorities to
assist in preparing the nation's emergency responders to prevent,
deter, and respond to terrorist acts and catastrophic
disasters. For further information on G&T grant
programs, call the G&T Help Line at (800) 368-6498 or email askcsid@dhs.gov.
Every state has an administrator. (Florida is
here.)
RAD-INFO, Inc. is searching for a successful federal Grant Writer to
help you win some federal dollars. Call today if you are interested in
using our Grant Writer for your application.
Data Backup
storage and
disaster recovery
RAD-INFO, Inc. is working with e-Backups
and Incentra Solutions.
Incentra (formerly MSI, Managed Storage International) supports Server
backup and storage only. This is an Enterprise turn-key solution.
e-Backups
allows you to Offer your customers an easy way to backup
their data off-site without the need to individually purchase software,
hardware and hosting services.
We will be having a Conference Call with e-Backups about their service
offering to ISPs on Thursday, June 8 at 2 PM Eastern. Call
813-963-5884 to register.
View
this no-charge on-demand Webinar from NetApp & Syncsort in three
chapters here:
- Disk-to-Disk Application
Recovery
- Server and Site-Level
Recovery
- Protect Remote Sites w/out
Tape
|
RAD-INFO,
Inc.
consulting
services
In today's' telecom market it's critical to
maintain your
Competitive EDGE.
Let RAD-INFO help you thrive rather than survive.
We will show you how you can:
- Increase revenue
- Boost staff productivity
- Integrate strategies that your competition is using to stay
on top.
- Get up-to-date news on industry trends and changes that
affect how you do business.
- Develop an exit strategy.
- Collaborate with other like minded people and increase your
buying power.
- Cut down tech support time.
Call or email today for a complimentary consultation to see
how we can
work with you to achieve greater results.
IP, P2P, VOX, I-T1, OC-x
voice, data, internet
...
|
|
phone: 813-963-5884
efax: 305-675-6494
|
|
Bringing you the knowledge and
information to grow your business! We also rep for over 20 telecom
companies. Call today for a quote for circuits and services that will
be the best solution for your needs.
|
|
|
|
|